Women’s Day in Pakistan focuses on the media
By EHSAN AHMED SEHAR
International Women’s Day, March 8, recognises the achievements of women and highlight the challenges they continue to face in social, economic and professional spheres. In Pakistan, the occasion served as an opportunity to examine the status of women in key sectors, including the media.
Although women have gradually entered Pakistan’s media landscape over the past two decades, their participation remains limited. Studies indicate that women constitute only 10–15 percent of the media workforce. Their presence is relatively more visible in major urban centres such as television channels and digital platforms, yet their representation significantly declines in smaller cities and regional newsrooms.
The situation is particularly concerning in rural Pakistan, where female journalists are almost absent. In many districts, there are either very few or no women working as reporters. As a result, issues affecting women in rural communities often remain under-reported or lack the perspective that female journalists can bring to the narrative.
Another critical concern is the lack of women in leadership roles within media organisations. Women occupy only 3–5 percent of decision-making or senior editorial positions in Pakistan’s media sector. This imbalance means that newsroom policies, editorial priorities and institutional decisions are still largely shaped by male leadership.
Women journalists in Pakistan also face significant professional challenges. Online trolling and digital harassment have increased in recent years, with female reporters often targeted with abusive language, personal attacks and threats on social media. In addition, cases of workplace discrimination and sexual harassment continue to be reported, creating an environment that discourages many talented women from entering or remaining in the profession.
Ensuring greater inclusion of women in journalism is not only a matter of gender equality but also a prerequisite for balanced and representative media coverage. A diverse newsroom strengthens democratic discourse by incorporating multiple perspectives and highlighting issues that might otherwise remain overlooked.
As Pakistan reflects on the message of International Women’s Day, there is a pressing need for media institutions, professional bodies and policymakers to promote safer workplaces, equitable opportunities and greater representation of women, especially in rural regions. Strengthening women’s participation in journalism will ultimately contribute to a more inclusive and credible media landscape.
Source: Commonwealth Journalists Association UK
https://www.commonwealthjournalists.org/womens-day-in-pakistan-focuses-on-the-media/
